The game today

Non Fungible Tokens (NFTs) are changing how we think about ownership of digital items and are empowering users to truly own, gift, and trade digital items. NFTs represent proof of ownership of digital items. Unlike the physical world, this ownership does not always limit other people's ability to access and enjoy the content of the NFT.

Since NFTs are stored on the blockchain, their entire history from the moment they were created can be accessed by everyone. NFTs are impossible to forge, and for this reason, they are great for both creators and collectors. Creators know that their work cannot be duplicated or faked. Collectors are confident they're buying an original piece without trusting third parties to provide certificates of authenticity. What makes an NFT special is how the community perceives it: influential and exciting work is rewarded more than low-effort projects, and this encourages experimentation and creativity. Because of all these reasons, NFTs have seen a burgeoning adoption by crypto enthusiasts and the mainstream alike.

However, some factors are limiting how much the ecosystem can grow:

  • Curation is still mostly centralized, with entities acting as gatekeepers to the market. This not only makes it more difficult for emerging artists to get started but makes it theoretically possible to censor critical content. Creators are the ones that have to bear the cost of centralization. They have to decide whether they want their work listed on open marketplaces with no curation, or they have to go through the hurdles to enter a curated marketplace. Centralization also encourages rent-seeking behaviour and increases the cost of exchanging NFTs.
  • Projects that push the limit of what NFTs can do are punished by generalist marketplaces. NFTs are a standard to represent ownership of digital items, but how the items are displayed to users is only limited by the creativity of creators and developers.
  • The most liquid marketplaces are off-chain, so there is no transparency on the trade volume and activity. This makes it difficult for investors to know the fair price of an item. The technology to have fully decentralized marketplaces with low transaction cost is in its infancy: we have not yet seen solutions that exploit it fully.

We believe all these problems can be solved with the right combination of technology and community. Together, we can advance the NFT ecosystem to make it more democratic, transparent, and open to everyone.

Auclantis has joined the game

Auclantis is the first decentralized NFT auction house with community curation. We decided to have a zero platform fee: creators determine the commission they want to share with their community. We believe a decentralized auction house increases the transparency of the NFT market. Collectors can see how much an item traded in the past and its popularity with the community: they can now understand whether they're getting a fair price or not. Auclantis curation model means that, for the first time, creators can reward their fans for marketing their work. Everyone can become a curator and start selecting the NFTs they believe have the highest market value. We decided to incentivize curators to search for new promising artists and projects by adopting a non-linear commission share model. Auclantis auction house is entirely on-chain and open to any type of NFT.

Auclantis is a Layer-2 native decentralized application: we take advantage of the cheap transaction fees to build a highly interactive application that is fun and engaging to use. Early-stage artists can sell their work on our auction house without breaking the bank. Curators and collectors can help artists and projects grow by supporting them in the initial stages of their careers.

Building the future in millions of blocks

We see NFTs starting a new era for programmable intellectual property, the same way cryptocurrencies created programmable (or LEGO) finance. As more and more digital assets enter our lives, it becomes natural to combine them to build more powerful products based on simple primitives. Thanks to blockchains, people truly own a digital item and see it as their own. We believe every field where users generate content will adopt an NFT model so that creators will own and monetize their work. The current model of renting digital items from corporations will be seen as obsolete, and power transferred from companies to the people. With NFTs ubiquitous, users can freely move and share them between their applications and devices.

We see games as the applications that spearhead a large-scale adoption of NFTs. Users spend countless hours generating resources and items that they exchange with other players for money, creating a parallel economy. We see a new generation of professional gamers: not superstars that play a game competitively, but players dedicated to growing their virtual business. The line between digital and physical items becomes more blurry with NFTs that provide real-life benefits. For example, we see digital collectables that act as tickets to exclusive events. This new type of NFTs is exciting for brands to build a special relationship with their audience. NFTs play a crucial role for the next generation of social networks. The new generations are already used to games as social platforms: metaverses are strategically positioned to capture this audience. NFTs allow players to customize their digital persona to their liking and become unique in a way never seen before. Digital interactions become as powerful as in-person ones thanks to the rapid advance of virtual reality and motion capture technologies. All of this requires players to share their identity across several games and applications, with NFTs being the perfect technology to achieve this.

We think it naturally follows the need for financial products that let users use their digital properties as collateral. NFTs enable new forms of collaborations between creators, where collaborations happen on-chain in a decentralized fashion. Combining NFTs to create new products and automatically share revenue gives the same tools to young creators as veterans. For example, different beats are mixed together with vocals to create a new track and profits automatically split between all the artists involved.

We want a future where users own their digital assets and are free to create and exchange them with their peers. We are open to any application that uses NFTs. Our goal is to be the marketplace where users always know what they are buying and where it's fast and easy to see what's popular with the community. We are human-based and always ready to react to all the changes that await us in the next decade. Everyone can use our curation system and integrate with our products. We see Auclantis as the bridge between applications. We help users understand how an NFT is positioned not only within the original app but in relation to other community projects. We want to make NFTs easier to use for everyone. Complete ownership of digital assets comes with more responsibilities: we help users understand how to keep their digital belongings safe.

We believe blockchain is the best technology to empower users to bring back control to their lives. NFTs are our best opportunity to let people control and monetize their digital work, with no need for rent-seeking intermediaries. With Auclantis, we want to build a platform open to everyone and collaborate to make people free to create, buy, sell, and gift their products to their peers.